“Together we are cultivating New Standards in Safe, Sustainable Beauty.”






“Black women spend $7.5 billion dollars a year on beauty—but often at the cost of their health.”
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Why Clean Beauty Matters
Beauty shouldn’t come at the cost of our health.
Black women spend over $7.5 billion on beauty care each year; but how much of this spending is driven by harmful beauty standards and systemic racism? For far too long, Black communities have faced pressure to conform to narrow, Eurocentric ideals of what’s considered "professional" or "acceptable."
Even more alarming? Black women and girls are exposed to toxic ingredients in their daily beauty and personal care products at disproportionate rates; yet they remain underprotected by regulations that fail to prioritize their safety. The consequences are dire: endocrine-disrupting chemicals (EDCs) in these products have been linked to early puberty in young girls; a disturbing trend that disproportionately impacts Black children.
This isn’t just about beauty; it’s about justice. No one should have to risk their health just to meet society’s unrealistic standards. We need immediate action, stricter ingredient transparency, and safer alternatives.

Our Mission
At the Clean Beauty Coalition, our mission is to eliminate toxic chemicals from beauty and personal care products through bold advocacy, accessible education, and transformative policy reform. We champion ingredient transparency, environmental responsibility, and health equity—especially for women and children of color who are disproportionately impacted by harmful ingredients. By educating brands, retailers, and communities—and advancing science-backed standards—Together we are setting new benchmarks for a safer, more just, and sustainable beauty industry.
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